Consumer Payments
Summary
As cash use continues to decline, Denmark is increasing its efforts to become a cashless society, backed by government support in promoting electronic payments. Danish consumers are very comfortable with payment cards and mobile phones, with Dankort the most commonly used card scheme in the country and MobilePay leading the way in peer-to-peer payments. In spite of mobile proximity and contactless payments remaining underdeveloped, there is opportunity for providers to emphasize relevant use cases and advantages over traditional payment tools in order to boost interest and gain significant adoption among mass consumers.
Click here for sample report @ http://www.wiseguyreports.com/sample-request/1474087-consumer-payments-country-snapshot-denmark-2016
Key Players
Dankort
Mastercard
Visa
Danske Bank
Nordea
Nykredit
Sydbank
Rejsekort
Jyske Bank
PayPal
Swedbank
Nets
Handelsbanken
JCB
Verifone
Apple
Scope of the Report
- While credit cards account for 19% of cards in issue, they are used more than seven times less frequently at the point of sale (POS) than debit cards.
- While 21% of the number of transactions and 31% of the value of transactions are currently made using debit cards, opportunities still exist for mobile payment providers. They should promote products that are convenient and comfortable to use, as these are the features most valued by Danish consumers using debit cards online.
- The share of Danish consumers who do not have a contactless card and do not want one remained consistent from 2014 to 2015, while the share of consumers who do not have a contactless card but would like one decreased, showing that interest is the main issue hindering adoption.
Table of Contents
Table of Contents
Executive Summary
Megatrends
Proximity Payments
Remote Payments
Payments Infrastructure & Regulation
Appendix
.Continued
For Detailed Reading Please visit @ https://www.wiseguyreports.com/reports/1474087-consumer-payments-country-snapshot-denmark-2016
About Us
Wise Guy Reports is part of the Wise Guy Consultants Pvt. Ltd. and offers premium progressive statistical surveying, market research reports, analysis & forecast data for industries and governments around the globe. Wise Guy Reports understand how essential statistical surveying information is for your organization or association. Therefore, we have associated with the top publishers and research firms all specialized in specific domains, ensuring you will receive the most reliable and up to date research data available.
Contact Us:
NORAH TRENT
Partner Relations & Marketing Manager
sales@wiseguyreports.com
www.wiseguyreports.com
Ph: +1-646-845-9349 (US)
Ph: +44 208 133 9349 (UK)
Summary
As cash use continues to decline, Denmark is increasing its efforts to become a cashless society, backed by government support in promoting electronic payments. Danish consumers are very comfortable with payment cards and mobile phones, with Dankort the most commonly used card scheme in the country and MobilePay leading the way in peer-to-peer payments. In spite of mobile proximity and contactless payments remaining underdeveloped, there is opportunity for providers to emphasize relevant use cases and advantages over traditional payment tools in order to boost interest and gain significant adoption among mass consumers.
Click here for sample report @ http://www.wiseguyreports.com/sample-request/1474087-consumer-payments-country-snapshot-denmark-2016
Key Players
Dankort
Mastercard
Visa
Danske Bank
Nordea
Nykredit
Sydbank
Rejsekort
Jyske Bank
PayPal
Swedbank
Nets
Handelsbanken
JCB
Verifone
Apple
Scope of the Report
- While credit cards account for 19% of cards in issue, they are used more than seven times less frequently at the point of sale (POS) than debit cards.
- While 21% of the number of transactions and 31% of the value of transactions are currently made using debit cards, opportunities still exist for mobile payment providers. They should promote products that are convenient and comfortable to use, as these are the features most valued by Danish consumers using debit cards online.
- The share of Danish consumers who do not have a contactless card and do not want one remained consistent from 2014 to 2015, while the share of consumers who do not have a contactless card but would like one decreased, showing that interest is the main issue hindering adoption.
Table of Contents
Table of Contents
Executive Summary
Megatrends
Proximity Payments
Remote Payments
Payments Infrastructure & Regulation
Appendix
.Continued
For Detailed Reading Please visit @ https://www.wiseguyreports.com/reports/1474087-consumer-payments-country-snapshot-denmark-2016
About Us
Wise Guy Reports is part of the Wise Guy Consultants Pvt. Ltd. and offers premium progressive statistical surveying, market research reports, analysis & forecast data for industries and governments around the globe. Wise Guy Reports understand how essential statistical surveying information is for your organization or association. Therefore, we have associated with the top publishers and research firms all specialized in specific domains, ensuring you will receive the most reliable and up to date research data available.
Contact Us:
NORAH TRENT
Partner Relations & Marketing Manager
sales@wiseguyreports.com
www.wiseguyreports.com
Ph: +1-646-845-9349 (US)
Ph: +44 208 133 9349 (UK)
