Premium Clothing & Footwear Market
Summary
The UK premium clothing & footwear market is forecast to reach 16.1% of the overall clothing & footwear market in 2017. Inflation will be a key contributor to growth out to 2022, but ABC1 shoppers’ continued focus and demands for design and differentiation will encourage them to trade up for quality and value for money despite disposable income pressures. This will support the performance of Superdry, Reiss, Ted Baker, Mint Velvet and Kurt Geiger which are all forecast to grow market share in 2017.
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Scope of the Report
- Despite menswear investment from value players, male consumers, especially 16-35s, continue to have a greater affinity with branded clothing, boosting premium penetration. Indeed, 41.0% of male clothing shoppers bought premium clothing in the past year, compared to 34.7% of females.
- Shopper demand for comfort and quality has driven spending on premium footwear, with penetration reaching 31.2% in 2017. The athleisure trend and consumers’ interest in health and fitness will continue to benefit the premium sports brands.
- Nearly two-thirds of premium clothing & footwear shoppers consider purchases a treat, with the second most popular reason being gift giving. This highlights the importance of retailers ensuring the whole shopping experience is aspirational, with the store environment and service received of a high standard - and emulated online.
Key Players
Ted Baker
Superdry
Reiss
Mint Velvet
Kurt Geiger
All Saints
Banana Republic
French Connection
Karen Millen
Whistles
Table of Contents
Table of Contents
The hot issues
What people buy
Where people shop
Why people shop
Methodology
.Continued
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