Market Scenario
An ear infection occurs due to invasion by bacteria or virus causing pain, inflammation and fluid build-up in the ear. Most ear infections are acute but chronic ear infections can cause permanent damage to the middle and inner ear. Eustachian tubes, small tubes running from ear to the back of the throat, get swollen or blocked causing fluid to build up in the middle ear.
The Global Ear Infection Treatment Market growth is expected to reach USD 22.3 Billion by 2023, and the market is projected to grow at a CAGR of Approx 6.6 % during the forecast period 2017-2023.
The causes of Eustachian tube blockage include allergies, colds, sinus infections, excess mucus, etc. Other factors that increase the risk of developing an ear infection are altitude changes, climate changes, recent illness, exposure to cigarette smoke, etc. Common symptoms of ear infections include pain, persistent feeling of pressure inside the ear, pus like ear drainage, hearing loss etc. Serious complications include hearing loss, speech or language delay in children, infection of the mastoid bone in the skull (mastoiditis), bacterial infection of the membranes covering the brain and spinal cord (meningitis), ruptured eardrum and other.
The global ear infection treatment market trends and drivers are rise in risk factors, increasing awareness regarding the severity of untreated ear infection, development of healthcare, technological development in diagnostic devices and surgery segment especially the advancements in minimally invasive surgery etc. The market restraints are the complications of surgery, high cost of treatment, emergence of bacterial resistance, etc.
Key Players
American Diagnostic Corporation, Pfizer plc., Heine USA Ltd., , Welch Allyn, TorquePharma, Medtronic, Intersect ENT, Inc., Olympus Corporation, Grace Medical, American Diagnostic Corporation and others.
Segmentation
The global ear infection treatment market has been segmented on the basis of type, pathogen diagnosis, treatment, and end user.
Based on the type, the market has been segmented as outer ear, middle ear, inner ear.
Based on the pathogen, the market has been segmented as bacteria, virus and others.
Based on the diagnosis, the market has been segmented as hearing test, microbial test, otoscopy and tympanometry, Computerized Tomography (CT), other.
Based on the treatment, the market has been segmented as surgery, drugs, and others.
Based on the end user, the market has been segmented as hospitals & clinics, academic and research, and others.
Regional Analysis
The Americas accounts for a significant market share owing to extensive volume of surgeries performed and high expenditure on the health care. Additionally, the fastest uptake of new products and surgical procedures in the US drives the ear infection treatment market. Furthermore, concentration of the major healthcare and medical device companies in the developed countries of this region coupled with large insurance penetration is adding fuel to the market growth. Moreover, the US expend high amount on its healthcare, which accounts for 16% of total GDP, that also increases the sale in Ear Infection Treatment market.
Europe is the second largest market in the world due to high income and strong healthcare penetration. The European market growth is led by countries such as Germany and France. The UK is expected to be the fastest growing market over the assessment period. The strong medical device industry in Germany is a strong driver behind the dominance of this country in Europe.
Asia Pacific region is expected to grow rapidly; China and India are likely to lead this market due to fast growing healthcare sector and large unmet needs over the forecast period. South East Asian countries such as Vietnam, Thailand, and Malaysia are projected to contribute highly to the market growth. The growing penetration of healthcare insurance in the Asia Pacific region is expected to drive the future ear infection treatment market in the region.
Gulf nations such as Saudi Arabia and the UAE are estimated to drive the Middle East & African market. Other Middle East nations to watch out for are Kuwait, Jordan, Egypt and Iran. The African region is expected to witness a moderate growth owing to poor economic and political conditions, and poor healthcare development.
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